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Finally. A fun alternative to television.

Children in the United States watch an average of three to four hours of television a day. By the time of high school graduation, they will have spent more time watching television than they have in the classroom
» American Academy of Child & Adolescent Psychiatry

We make toys for kids of all ages designed to help families spend time together without a televesion, DVD player, or computer. Our toys encourage the use of imagination to make creativity a priority.

We are a mom-owned kids company which designs fun, kid-safe toys that promote creativity and education. We got our start by chance. Our products were created in our homes, are play-tested in our homes, and have the strong approval and endorsement of our kids.

And we're excited about the awesome unexpected benefits they're having on our families.

• We communicate more.
• We spend more time together.
• We play more.
• We grow together, as a family.

Why Us?

• Kid Safe Toys All of our toys are rigorously tested to meet the highest child safety and quality standards.
• Mom-owned Fancy Chicken is 100% mom-owned, which provides unrivaled research and development..
• Family-centric We believe that "families that play together stay together."
• Helping Kids 10% of all sales are donated to charities established to help children at a disadvantage.